Palak brings 5+ years of experience in digital marketing, having worked with 20+ brands across industries and functions. She specialises in performance marketing, with deep expertise in Google and Meta Ads.
Over the years, she has helped brands achieve up to 9X ROAS and reduced lead generation costs by 65% through structured, data-driven campaigns.
After her corporate stint, Palak moved back to Ajmer to start Boltiband Digital, with a clear vision to bridge the gap between Tier 1 clients and high-potential talent in Tier 3 cities.
Now based in Ajmer, she is also actively involved in community-led initiatives focused on solving on-ground challenges. Her cross-industry experience spans laundry, ed-tech, e-commerce, real estate, legal, education, and finance.
